Thomson Wright is a marketing-led design company specialising in building brands through design and the internet. TW has provided successful design solutions for many leading companies including - COI, Fairy, Kimberley-Clark, Lilly, McVitie's, Müller, Nestlé, PAGB, PRCA, Tesco and Whiting Chemicals.

Attitude  Thomson Wright works hard to give its clients better quality, better service and better value. The company offers a very dedicated and personal service. It employs only the very best designers and has no full-time admin staff.

Objective  TW looks to continue to grow in stature rather than size. "Our strategy of getting better rather than bigger is paying off," says Ross Thomson. "This has resulted in client confidence in our marketing and creative skills which work effectively to achieve their own business objectives."

Creativity  Quality of design solutions is not just the creation of beautiful colour brochures but achieving the maximum effect within set parameters, regardless of size or budget. Projects begin with a brainstorming session to establish exactly what is to be achieved, at whom it's aimed and how it can be best accomplished. Only when these criteria have been determined does the creative process start. "This intelligent approach helps us to come up with clear, precise and innovative ideas - on target and on budget."